Sampled from 4 of Aussie Bird Count's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#049CCC bg
#27A9D3
#64A40C accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Join the Aussie Bird Count! BirdLife Australia’s Aussie Bird Count is one of Australia’s biggest citizen science events. Every October, join tens of thousands of Australians of all ages and experiences in getting outdoors and having fun getting to know your local birds – while helping BirdLife Australia collect information about the birds around us. To take part, register as a counter at aussiebirdcount.org.au and download the Aussie Bird Count app. Then, during the Count, simply spend 20 minutes at a time watching, counting and recording the birds you see in the app. You can count from anywhere: from home, at school, in your backyard or a nearby park or any outdoor space of your choosing. Each count takes just 20 minutes, and it’s a great excuse to get outdoors and connect with nature. The app even has a handy built-in Bird Finder tool to help you identify birds you’re unsure of.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Aussie Bird Count's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Aussie Bird Count runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #049CCC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #64A40C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Education apps approach the same problem? Browse more Education apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.