Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of ZOE: Personalized Nutrition's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCD404 bg
#DDBA03
#F4D49C accent
#111111 text
Screenshots
Icon palette
About this app
The ZOE App makes it easy to eat mindfully and tune into what your body needs. You can track meals, understand your nutrition, and get personalised food advice — backed by science. Informed by years of nutrition research, the data from 300,000 microbiome DNA tests, and the world’s largest nutrition study run by ZOE, our app is your champion against nutrition myths and misinformation. SNAP TO TRACK AND UNDERSTAND YOUR FOOD Snap a photo of any meal to get evidence-based nutrition feedback in seconds — powered by ZOE’s unique food database. Food and meal scores tell you how healthy your meal is, and how to make it even healthier — helping you make smarter food choices that support healthy cooking, weight loss, weight maintenance goals, and overall well-being. BUILD HEALTHY EATING HABITS THAT STICK Whether you want to cut back on high-risk processed foods or eat more plants, ZOE’s mindf…
App details
What you can learn from ZOE: Personalized Nutrition
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 9 screenshots above are ZOE: Personalized Nutrition's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: ZOE: Personalized Nutrition runs a light set with one background colour (#FCD404) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #F4D49C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.