Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 4 of HSBC Health's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#DC0414 accent
#111111 text
- #1Book appointment & check your consultation history
- #2Access healthcare services, anytime wherever you are
- #3Add & manage everyone, all at one place
- #4Talk to a qualified doctors, 24/7
Captions read from the screenshots (OCR, may contain small errors): 4 headlines, 7 words on average (longest 8), 50% speak to "you".
Screenshots
iPad screenshots
Icon palette
About this app
Expert healthcare that’s only a tap away. HSBC Online Health Services allows you, as a protection customer, to access a world of healthcare from your phone, anytime, wherever you are. 6 important services. 1 convenient app. We’re committed to providing support and peace of mind at every stage of life. In recognising that your ongoing health is of vital importance to both you and your family, we’ve partnered with Square Health who can provide you with expert medical assistance and wellbeing support – all accessible through the HSBC Online Health Services app. Square Health is the sole provider of the following clinical health services: • Second Medical Opinion - an extra layer of reassurance. Check a diagnosis, ask questions and get advice on treatment options by speaking to a UK-based medical specialist by video call or face-to-face. • Remote GP Consultation - your consultation is only …
App details
What you can learn from HSBC Health
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are HSBC Health's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: HSBC Health runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #DC0414, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.