Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Ro: Online Healthcare's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#ECE4E4 bg
#CFC8C8
#E4A47C accent
#111111 text
Screenshots
Icon palette
About this app
Welcome to Ro. Healthcare designed to help you feel your best and achieve your goals. On Ro, you can connect with Ro-affiliated, US-licensed healthcare professionals, 100% online. Get world-class treatment options and products for weight management, sexual health, fertility, skincare, and more. Ro offers a flexible range of options so you can improve your health with expert care that fits your lifestyle. HOW TO GET STARTED: Create your account on Ro.co first, then log into the app. The Ro app puts you in control of your care. - Reliable, convenient, and discreet care—all in one place - Access to GLP-1s and Sparks (only available on Ro) - Quality customer care - Curated content and support through your care journey - Real-time order tracking - Regular treatment updates - Free GLP-1 Insurance Checker to see if you're covered
App details
What you can learn from Ro: Online Healthcare
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Ro: Online Healthcare's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Ro: Online Healthcare runs a light set with one background colour (#ECE4E4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #E4A47C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.