Sampled from 6 of Screenly - Mockup Screenshots's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#3C5C4C bg
#577265
#EC94AC accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Screenly is a highly customizable screenshot image generator. It is mainly to easy developers work when gathering screenshots to publish apps, but it also works for anyone who likes to shares their Home Screen setups for other to see, or just anyone who wants to create a highly customized, good looking screenshot. * Main Features: - Customization —— Many devices, not limited to mobile or iOS only (phones, tablets, computers, browsers, and more). —— Customize the device/screenshot position, scale, rotation, add a shadow, or hide the frame altogether. —— Background color, multiple gradient styles, background image, blur, and more. —— Labels (title, subtitle, and a symbol) with customizable position, color, z-index, font size, weight, symbol rendering mode, italics, underline, strikethrough, and more. *The symbols used for the labels are Apple’s SF Symbols, download their app or find t…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Screenly - Mockup Screenshots's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Screenly - Mockup Screenshots runs a dark set with one background colour (#3C5C4C) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #EC94AC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Developer Tools apps approach the same problem? Browse more Developer Tools apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.