Sampled from 6 of Min vård Gävleborg's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#ECECEC bg
#CFCFCF
#049CD4 accent
#111111 text
Det här kan du göra i Min vård Gävleborg: - Söka vård – öppet dygnet runt - Förnya recept - Få hjälp med intyg - Boka tid för provtagning - Ha digitala vårdbesök - Skicka meddelande till vården - Svara på frågeformulär - Boka, omboka eller avboka tid Du kan använda Min vård Gävleborg hos: - alla hälsocentraler, inklusive samverkande privata hälsocentraler, - alla sjukhusmottagningar samt - Folktandvården i Gävleborgs län Inloggning Du som är 13 år eller äldre kan använda Min vård Gävleborg. Du som är vårdnadshavare kan göra ditt barns vårdärenden genom din egen inloggning om barnet är 0 till 12 år. Du kan använda appen även om du inte är listad på en hälsocentral i Gävleborgs län. Då har du tillgång till färre tjänster än den som är listad i länet. Du som har spärrad journal eller skyddade personuppgifter kan inte använda Min vård Gävleborg. För att logga in behöver du e-legitim…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are Min vård Gävleborg's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Min vård Gävleborg runs a light set where the background shifts from screenshot to screenshot (first shot #ECECEC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #049CD4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.