Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Amazon ショッピングアプリ's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#B49C6C accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Amazonの公式無料アプリ。本、日用品、ファッション、食品、ベビー用品ほか数億種類の商品をいつでもお安く。 ●Amazonショッピングアプリの主な特徴 商品を調べたいときも、今すぐ買いたい時も。Amazonショッピングアプリは「探す」「比べる」「買う」「受け取る」を簡単、便利にする機能で、お客様のお買い物をサポートします。 １．「探す」を簡単、便利に 文字検索に加え、商品、バーコード、Amazonスマイルコードをカメラでスキャン撮影したり 、お客様の音声で探すことができます。いろいろな検索機能の中なっから、その時々の最適な方法でお望みの商品を探せます。 ２．「比べる」を簡単、便利に 商品についての評価や感想がわかる「Amazonカスタマーレビュー」や、購入したい商品をリスト管理できる「ほしい物リスト」が、商品比較に役立ちます。 ３．「買う」を簡単、便利に 「ウォッチリスト」でタイムセールの開始直前にお知らせを受信したり、「クレジットカードスキャン機能」で簡単にクレジットカードを登録できます。 ４．「受け取る」を簡単、便利に …
App details
What you can learn from Amazon ショッピングアプリ
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 9 screenshots above are Amazon ショッピングアプリ's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Amazon ショッピングアプリ runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #B49C6C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.