Sampled from 6 of La Presse's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#EC4454 bg
#EE5E6B
#8C74EC accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Application mobile La Presse L’actualité pour iPhone Accédez gratuitement à la meilleure application mobile de nouvelles francophones au Canada. La Presse est le média de référence au Québec pour les actualités nationales, politiques, internationales, sportives, d’affaires, technologiques et culturelles en passant par les contenus de style magazine liés à la gastronomie, la décoration, l’immobilier, l’art de vivre, le voyage et bien plus. L’application mobile offre un fil de nouvelles moderne et riche avec plus de 120 nouveaux articles livrés en continu quotidiennement. Elle propose une expérience vivante et dynamique qui permet de demeurer facilement à l’affût de l’actualité, en temps réel. Tous les jours, vous retrouvez une couverture de l’actualité approfondie et diversifiée ainsi que les nouvelles de dernière heure. L’application mobile de La Presse offre une navigation facile e…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are La Presse's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: La Presse runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #EC4454) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #8C74EC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.