Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Ally: Bank, Auto & Invest's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#640464 bg
#792779
#94548C accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
Making your financial life simple and secure has always been our thing. Easily manage your bank, invest and auto accounts on the go — all in one app. Ally Auto · Make one-time vehicle payments or use Auto Pay to schedule future payments · Manage multiple vehicles from your Snapshot · Stay on top of your financial health with free FICO® Score updates Ally Bank · Save more with smart savings tools: buckets and boosters · Our Spending Account is a checking account packed with money management tools · Add cash to your Spending Account at any Walmart near you · Get paid up to two days sooner with early direct deposit · Avoid monthly maintenance fees and hidden fees · Your deposits are insured by the FDIC up to the maximum allowed by law Ally Invest · With Robo Portfolio, choose one strategy, then select cash enhanced for no advisory fee, or invest more money in the market with …
App details
What you can learn from Ally: Bank, Auto & Invest
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 9 screenshots above are Ally: Bank, Auto & Invest's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Ally: Bank, Auto & Invest runs a dark set where the background shifts from screenshot to screenshot (first shot #640464) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #94548C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.