Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Clash of Clans's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#8C9C44 bg
#7B893B
#545C24 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Join millions of players worldwide as you build your village, raise a Clan, and compete in epic Clan Wars! Mustachioed Barbarians, fire wielding Wizards, and other unique troops are waiting for you! Enter the world of Clash! Clash of Clans is free to download and play, however, some game items can also be purchased for real money (including random items). If you don't want to purchase game items for real money, please disable in-app purchases in your device's settings. Classic Features: ● Join a Clan of fellow players or start your own and invite friends. ● Assemble an army with countless combinations of spells, troops, and Heroes! ● Customize your village and build it into a mighty stronghold. Multiplayer: ● Fight in Clan Wars as a team against millions of active players across the globe. Test your skills in the competitive Clan War Leagues and prove you're the best. ● Forge allia…
App details
What you can learn from Clash of Clans
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 15 screenshots above are Clash of Clans's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Clash of Clans runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #8C9C44) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #545C24, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Games apps approach the same problem? Browse more Games apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.