Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of The Times Literary Supplement's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#544424 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
A vibrant way of reading the TLS on your Apple device. With its combination of literary discoveries, incisive criticism, essays, poems and debate, the TLS is for anyone with an interest in the world of culture and ideas. In addition, you will find an easy search function, the weekly TLS podcast and full access to years of back issues. From fiction to philosophy, religion to politics, social studies to film: TLS readers can decipher, discuss and delve into it all. The TLS app is free to download and you can access the contents in the following ways: 1) If you subscribe to the TLS, simply log in by using your surname and your subscriber number. 2) You can buy individual issues for £2.99 or an auto-renewing subscription at £7.99pm from the iTunes store. Subscription renews unless auto-renew is turned off at least 24 hours before the end of your current period, otherwise the …
App details
What you can learn from The Times Literary Supplement
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are The Times Literary Supplement's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: The Times Literary Supplement runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #544424, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.