Sampled from 6 of HER:Lesbian&Queer LGBTQ Dating's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#040404 bg
#272727
#2424E4 accent
#FFFFFF text
Join 14 million+ queer women, lesbian, bi, nonbinary, trans, and gender nonconforming folks on HER - the world's most loved LGBTQIA+ dating & community app. Your people are here. App Store Editors' Choice Award recipient 3 years running - HER is built by queers for queers. We're proud to provide a safe dating and conversation features for the sapphic community to form meaningful relationships and gatherings. Download HER and let us welcome you to a supportive and inclusive place filled with people like you. All of our core features are completely free. • Safe Queer Dating - match and chat with people from your neighborhood and all over the world. • Community - gathering with others who have similar values, interests, or hobbies by joining as many of our 30+ communities as you'd like! • Stand Out - add pronouns, pride pins, gender & sexual identities, fun facts, playlist go-to's, an…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are HER:Lesbian&Queer LGBTQ Dating's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: HER:Lesbian&Queer LGBTQ Dating runs a dark set where the background shifts from screenshot to screenshot (first shot #040404) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #2424E4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.