Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 4 of Budget Direct Fuel Discounts's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#DC0414 accent
#111111 text
Screenshots
Icon palette
About this app
Budget Direct Fuel Discounts is a FREE app available to customers with Car Insurance, Motorcycle Insurance, Roadside Assistance or a Rewards membership. Every day you can save 4c per litre* at Shell Reddy Express or participating Shell branded sites Australia-wide. Simply retrieve the discounted barcode in the app and present this in-store for scanning. Sign up and start saving now! *Terms and conditions apply, visit https://www.budgetdirect.com.au/existing-customers/fuel-app.html for full details. By activating the offer, you agree to the Promotional Terms and Conditions as well as the disclosure to, and use of, your personal information and fuel transaction data by Viva Energy (Shell licensee) and Budget Direct in accordance with the Budget Direct Privacy Policy and Viva Energy Privacy Policy. View links here: Promotional Terms and Conditions: available at https://www.budgetdirec…
App details
What you can learn from Budget Direct Fuel Discounts
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are Budget Direct Fuel Discounts's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Budget Direct Fuel Discounts runs a light set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #DC0414, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.