Screenshot style breakdown
Sampled from 6 of OvumB's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FC7494 bg
#DD6682
#EC2C5C accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
OvumB - Ovulation calculator application, menstrual cycle tracking, pregnancy support, and health care for mother and baby. With the use of AI artificial intelligence algorithms, OvumB automatically calculates the day of ovulation and the next menstrual cycle. OvumB assists you in tracking your conception window, thereby making your pregnancy journey more perfect. With just a few simple taps on the back of your smartphone camera, OvumB confidently reads test strip results with up to 99% accuracy. Besides, the founder of OvumB wants to bring you many other great features and become your companion throughout the journey of motherhood. Menstrual cycle management, emotional diary, and conception window prediction. Automatically analyze the results, and find out the exact time of ovulation by analyzing the concentration of LH in the urine. Notice the days of high ovulation. A smart re…
App details
What you can learn from OvumB
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are OvumB's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: OvumB runs a light set with one background colour (#FC7494) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #EC2C5C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.