Sampled from 6 of DAWG - Discipline & Motivation's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#0C0C0C bg
#2E2E2E
#6C5C04 accent
#FFFFFF text
DAWG – Level Up Your Life Are you ready to become the best version of yourself? DAWG is the ultimate self-improvement app designed for young men who want to build discipline, confidence, and winning habits. Every day, DAWG challenges you with actionable tasks that push you to step up—physically, mentally, and socially. From fitness goals to mindset shifts, DAWG keeps you accountable, helping you build consistency and break through your limits. Why DAWG? - Daily Challenges: Conquer handpicked tasks designed to improve your mindset, health, and lifestyle. - Build Better Habits: Small wins add up. Strengthen your discipline with challenges that stick. - Track Your Streak: Stay motivated by completing tasks and tracking your growth. - Push Beyond Comfort: DAWG pushes you to step up and take control of your life. Stop waiting. Start becoming. Download DAWG today and unleash your potenti…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are DAWG - Discipline & Motivation's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: DAWG - Discipline & Motivation runs a dark set with one background colour (#0C0C0C) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #6C5C04, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.