Sampled from 4 of PizzaCosy's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#1C5444 accent
#111111 text
With the PizzaCosy app, order your favorite pizzas easily, wherever you are. Browse the full PizzaCosy menu, choose your restaurant, customize your order and enjoy a fast and convenient experience, from selecting your products to payment.Main features include: - Browse the PizzaCosy menu: pizzas, meals, desserts and drinks.- Easily find the nearest PizzaCosy restaurant. - Join our loyalty program and unlock €10 vouchers.- Order in just a few simple steps. - Customize your pizzas to your liking. - Pay for your order simply and securely. - Receive your meal receipts directly by email. Whether it’s for a lunch break, an evening with friends, a family meal or a pizza craving at any time, the PizzaCosy app is here to help.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are PizzaCosy's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: PizzaCosy runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #1C5444, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.