Sampled from 4 of Gelira's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FC4CA4 bg
#FC65B0
#A4148C accent
#FFFFFF text
Gelira is a social networking app focused on drawing, painting, illustration, and sketch content. Users can browse an Explore feed of artwork photos and short process videos, open post detail pages, visit artist profiles, follow creators, and interact through likes and comments. After signing in, users can create and edit a personal profile, publish up to 9 artwork photos or one short studio video, add a caption, and optionally attach a location selected in the app. The profile area also includes the user's own posts, liked posts, and following list. Gelira also includes basic community management features for a user-generated content app, including text filtering, reporting, blocking, and in-app account deletion.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are Gelira's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Gelira runs a dark set with one background colour (#FC4CA4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #A4148C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Social Networking apps approach the same problem? Browse more Social Networking apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.