Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Word of the Day・Vocabulary's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#04142C bg
#273449
#04C4E4 accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
Make vocabulary growth a daily habit with Word of the Day, a vocabulary-building companion created by humans, for humans. With daily words, games, and quizzes all in one app, it’s learning that actually sticks. Built in collaboration with leading language experts, our vocabulary database intelligently ranks words based on real-world usage patterns. After you take our vocabulary assessment and answer a few questions about your goals, we’ll create a personalized learning plan tailored to your needs, ensuring the words you see are ones you’ll want to use. With our unique combination of expert curation and smart design, Word of the Day transforms the simple act of growing your vocabulary into a powerful tool for self-improvement. WORD INSIGHTS - Each daily word is hand-selected by our editors and presented in a rich format with everything you need to understand and remember it. - Clear …
App details
What you can learn from Word of the Day・Vocabulary
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 14 screenshots above are Word of the Day・Vocabulary's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Word of the Day・Vocabulary runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #04142C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #04C4E4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Education apps approach the same problem? Browse more Education apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.