Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 5 of Xero Me's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#9CE4FC bg
#89C8DD
#A434E4 accent
#111111 text
Screenshots
Icon palette
About this app
Xero Me Xero Me is a self service employee tool that helps small businesses reduce the time spent gathering and fielding requests on employee time, leave, expenses and pay. Save time on payroll and expense management by empowering your employees to self-serve work admin tasks, wherever they are, using Xero Me. To log in to Xero Me you must be granted permission by your employer. Check with your employer if you are having trouble logging in. Note. You will only have access to mobile features your organisation has enabled, based on your role (not all mobile features may be available to you). Key features include: Payslips - View past payslips - Download PDF files of your previous payslips Timesheets - Select ‘Duration’ or ‘Start and End time’ Timesheet types (AU only) - Enter multiple work and break times plus add notes against time entries in ‘Start and End time’. (AU only) - Subm…
App details
What you can learn from Xero Me
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are Xero Me's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Xero Me runs a light set where the background shifts from screenshot to screenshot (first shot #9CE4FC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #A434E4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Business apps approach the same problem? Browse more Business apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.