Sampled from 6 of Ovy – Verhütung Kinderwunsch's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#DCAC8C accent
#111111 text
Captions read from the screenshots (OCR, may contain small errors): 5 headlines, 6.2 words on average (longest 11).
Berechne den Tag deines Eisprungs, die fruchtbare Phase und deine nächste Periode. Wähle dabei zwischen “Verhütung” nach der sympthothermalen Methode oder “Kinderwunsch” aus. Anhand deiner Körpersignale, wie zum Beispiel deiner Aufwachtemperatur, berechnet die Ovy App deinen Zyklus. Mit dem passenden Ovy Bluetooth Thermometer überträgst du die Temperatur automatisch. Die Ovy App synchronisiert sich mit Apple Health. So funktioniert die Ovy App: + Registriere dich und erstelle dein Profil, damit die Ovy App deinen Zyklus kennenlernt. + Wähle zwischen "Verhütung" oder “Kinderwunsch” oder verfolge deine "Schwangerschaft". + Verbinde dein Ovy Bluetooth Thermometer einmalig mit der Ovy App, sodass deine Temperaturwerte morgens automatisch übertragen werden. + Miss deine Temperatur mit dem Ovy Bluetooth Thermometer am Morgen, bevor du aufstehst. + Dokumentiere in der Ovy App weitere Kö…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Ovy – Verhütung Kinderwunsch's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Ovy – Verhütung Kinderwunsch runs a light set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #DCAC8C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.