Sampled from 3 of Miami Trolleys's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#ACC4DC bg
#97ACC1
#3C8CCC accent
#111111 text
The trolleys are displayed on a map where you can easily and intuitively determine what trolleys are nearest to you. Use this app to familiarize yourself with the vast network of free trolleys available for free to everyone. You will be surprised how many there are! You can track the trolleys and see their routes. Here is how easy it is to use: -Touch a trolley to reveal its route. It will show you the name of the route at the top. -Touch it again to display an animation showing the direction the trolley is moving. -Zoom into the map to reveal the stops. -Touch the service name (box at the top of the screen) to see all of the available trolley routes. -You can hide the trolleys that are not part of the trolley route you selected or you can see the whole network. -Your location is shown with a blue dot. Enjoy!
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 3 screenshots above are Miami Trolleys's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Miami Trolleys runs a light set with one background colour (#ACC4DC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #3C8CCC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Navigation apps approach the same problem? Browse more Navigation apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.