Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 4 of Milkweed: Hunting Weather's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#040404 bg
#272727
#DC9C64 accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
Milkweed is the best weather app built for hunters and sportsmen. It's a dedicated weather app, not a feature baked into an existing mapping app or other tool. We purpose built it, tested it, and refined it – and now you can use it on your hunts and other outdoor activities. ▶ Milkweed is a paid subscription based app • Subscription plans are 1 month ($1.99), 1 year ($14.99) • Your subscription will be charged to your iTunes account at confirmation of purchase and will automatically renew (at the duration selected) unless auto-renew is turned off at least 24 hours before the end of the current period. • Current subscription may not be cancelled during the active subscription period; however, you can manage your subscription and/or turn off auto-renewal by visiting your iTunes Account Settings after purchase. • Once you're subscribed to a plan you'll get all the great features below... …
App details
What you can learn from Milkweed: Hunting Weather
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are Milkweed: Hunting Weather's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Milkweed: Hunting Weather runs a dark set where the background shifts from screenshot to screenshot (first shot #040404) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #DC9C64, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Weather apps approach the same problem? Browse more Weather apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.