Screenshot style breakdown
Sampled from 3 of Farmacias Roma's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#042C64 accent
#111111 text
Screenshots
Icon palette
About this app
¡Explora la nueva versión de la app de Farmacias Roma! Cuidar tu salud nunca había sido tan fácil. Descarga nuestra aplicación actualizada y disfruta de una experiencia mejorada para acceder a una amplia gama de productos y servicios. Características principales de la nueva versión: · Navegación intuitiva: Hemos mejorado la interfaz de usuario para que encuentres rápidamente lo que necesitas. Buscar productos, acceder a información detallada y realizar compras es ahora más sencillo y eficiente. · Catálogo ampliado: Explora nuestro catálogo completo de productos farmacéuticos y de cuidado personal. Desde medicamentos de venta libre hasta vitaminas y productos para bebés, encontrarás todo lo que necesitas en un solo lugar. Además, hemos agregado nuevas categorías y marcas para ofrecerte una selección aún más amplia. · Compra de boletos en línea: Ahora ya puedes adquirir las entradas p…
App details
What you can learn from Farmacias Roma
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 3 screenshots above are Farmacias Roma's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Farmacias Roma runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #042C64, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.