Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of ViaMichelin : GPS, Trafic, Iti's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#243C54 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Découvrez la nouvelle app ViaMichelin ! Retrouvez toutes nos fonctionnalités : Calcul d'itinéraires (électrique ou classique, voiture, moto, vélo, à pied), zones d'intérêt avec les sélections des Guides MICHELIN pour les restaurants, les hôtels et les sites touristiques ainsi que nos cartes enrichies avec les sélections Michelin et différents services - stations essence avec les prix, parking, bornes électriques. Sans oublier la navigation gps et l'info trafic. Calcul d'itinéraires avec de nouvelles options et le coût du trajet: - Calculez votre itinéraire avec un véhicule thermique ou électrique et obtenez le coût moyen de votre trajet. - Découvrez nos zones d'intérêt le long de votre trajet incluant les sélections MICHELIN : restaurants, hôtels et sites touristiques. - Rendez plus précis le coût de votre trajet en utilisant les différentes options disponibles telles que le véhicule…
App details
What you can learn from ViaMichelin : GPS, Trafic, Iti
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 14 screenshots above are ViaMichelin : GPS, Trafic, Iti's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: ViaMichelin : GPS, Trafic, Iti runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #243C54, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Navigation apps approach the same problem? Browse more Navigation apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.