Sampled from 6 of MyBook: books and audiobooks's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCD454 bg
#DDBA49
#84543C accent
#111111 text
– E-books and audiobooks, including free books – Catalog updated daily – Save books and read offline – Personalized recommendations – Full synchronization between iPhone and iPad – Citations, notes, and reviews – We recommend the best books in search results – Completely legal catalog – all the books' authors receive royalties *Activate your free trial period When you first subscribe, you get a free 14 day trial period. If you agree to sign up for the trial period, we will automatically renew your subscription for one month 24 hours before the trial period ends. In this case, the payment method linked to your iTunes account will be charged the monthly price of your selected subscription. If you do not want to pay for a subscription, you can disable auto-renewal at least 24 hours before the trial period ends. You can disable auto-renewal in your iTunes account settings at any time.…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 20 screenshots above are MyBook: books and audiobooks's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: MyBook: books and audiobooks runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCD454) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #84543C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Book apps approach the same problem? Browse more Book apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.