Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of Gym Company's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#049CDC accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
This app provides a feature rich environment for the valued members of Gym Company. Some current features include: • Gym4free – a loyalty programme that rewards members for referring friends and provides access to free online workouts. • Speak To Us – Send compliments, complaints, or queries directly to staff and track the progress. • Profile Management – keep your contact information up to date directly via the app. More features to come!
App details
What you can learn from Gym Company
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 9 screenshots above are Gym Company's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Gym Company runs a light set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #049CDC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.