Screenshot style breakdown
Sampled from 6 of Sleep Cycle Tracker WellSleep's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#0C2C7C bg
#2E498E
#E4D474 accent
#FFFFFF text
Screenshots
Icon palette
About this app
Master your sleep. Unlock your energy. WellSleep is a professional, science-based sleep assistant designed to help you optimize your rest using only your iPhone. By leveraging advanced sound analysis and motion-sensing technology, WellSleep helps you visualize your sleep architecture, manage sleep debt, and align with your natural circadian rhythm. Stop wondering why you wake up tired. Get the clarity you need to transform your nights and reclaim your days without the need for wearable devices. THE SCIENCE OF REST WellSleep goes beyond basic timers. Drawing inspiration from the latest research in somnology, we focus on Sleep Debt and Circadian Rhythms. Our app identifies your Melatonin Window to help you fall asleep faster and stay asleep longer by analyzing your body’s natural patterns. CORE FEATURES Advanced Sleep Analytics Phone-Based Tracking: No wearable device required. Simpl…
App details
What you can learn from Sleep Cycle Tracker WellSleep
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Sleep Cycle Tracker WellSleep's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Sleep Cycle Tracker WellSleep runs a dark set where the background shifts from screenshot to screenshot (first shot #0C2C7C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #E4D474, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.