Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of CaloCalo - AI Calorie Tracker's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#E48474 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
Eat smarter, log faster. CaloCalo turns a photo of your meal into calories, protein, carbs, and fat - a calm, fast food log built around what you actually ate. CaloCalo is a subscription app. A CaloCalo Pro subscription is required to log food and exercise; the yearly plan includes a 3-day free trial. LOG MEALS IN SECONDS (requires CaloCalo Pro) • Snap a photo - AI recognizes your meal and estimates calories, protein, carbs, and fat • Scan any barcode for instant nutrition facts • Describe your meal by voice or text and let AI log it • Search a curated database of everyday foods - even offline STAY ON TARGET • Personal calorie and macro goals based on your body, activity, and goal weight • Clean daily overview of calories, protein, carbs, fat, and fiber • A health score for every meal, plus vitamin, mineral, and omega-3 insights (requires CaloCalo Pro) • Streaks that keep you motivat…
App details
What you can learn from CaloCalo - AI Calorie Tracker
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are CaloCalo - AI Calorie Tracker's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: CaloCalo - AI Calorie Tracker runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #E48474, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.