Sampled from 5 of SimplyFit: Gym & Diet Tracker's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#8C5C1C accent
#111111 text
Transform your physique with the only fitness app built by a real physique coach, not a tech startup. SimplyFit gives you everything you need to train and eat with intent—and absolutely nothing you don't. No account required, no ads, and 100% private. WHAT'S NEW • AI Meal Tracker: Describe or snap a photo of your meal to get instant macros logged. • Barcode Scanner: Scan any packaged product for lightning-fast nutrition data. TRAIN SMARTER (Gym Logger) • 280+ Exercise Library: Master your form with start/end demo photos and written guides for every movement. • 42 Ready-Made Programs Home or Gym workouts: Beginner, Intermediate, and Advanced routines sorted by your weekly schedule. • Custom Routines & Splits: Build your own workouts and assign them to a weekly training calendar. • Live Workout Tracker: Log your weight, reps, and sets, ticking them off in real-time as you lift. • Smart …
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are SimplyFit: Gym & Diet Tracker's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: SimplyFit: Gym & Diet Tracker runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #8C5C1C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.