Sampled from 2 of bettermarks's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#44ACFC accent
#111111 text
Reading the caption text from the screenshots in your browser…
Für Schülerinnen und Schüler: Mathe wird meist geliebt oder gehasst. Egal, wie deine Einstellung ist: Wir wollen das Mathelernen einfacher machen und dir beim Üben helfen! Denn Arbeitsblätter geben dir keine Rückmeldung und du merkst nicht, wenn du etwas falsch machst. Bei bettermarks bekommst du immer eine Rückmeldung, so dass du aus deinen Fehlern lernen kannst. Für Lehrkräfte: Nutzen Sie die bettermarks App, um sich in den Bereich für Lehrkräfte einzuloggen. Durchstöbern Sie die Bibliothek mit über 100.000 Aufgaben, weisen Sie Inhalte zu und werten Sie die Ergebnisse aus. Die Nutzung der App setzt eine Lizenz voraus.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are bettermarks's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: bettermarks runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #44ACFC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Education apps approach the same problem? Browse more Education apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.