Sampled from 3 of JACK & JONES Fashion's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#ECECEC bg
#CFCFCF
#7494B4 accent
#111111 text
ONLINESHOPPING PÅ DET ENKLA SÄTTET Upptäck de senaste trenderna inom herrmodet, och bli inspirerad av vår kollektion med suveräna stilar. Få exklusiva erbjudanden som bara är tillgängliga i appen. Spara dina favoriter och dela dem med din familj och vänner via sociala nätverk. BLI INSPIRERAD Bläddra igenom hela vår lookbook när som helst, var som helst och hitta kompletta outfits för män. Ge lite krydda åt din garderob med vårt stora urval av jeans, jackor, tröjor, t-shirts, byxor och många andra must have-plagg för män Följ oss på Instagram & Facebook för daglig inspiration JACK & JONES: instagram.com/jackandjones/ & facebook.com/jackandjones/ TJÄNSTER Betala säkert och enkelt med våra många betalningsmetoder. 100-dagars returrätt Har du hittat något du verkligen gillar och vill ha det snabbt? Beställ då varan och hämta den i butiken DIN DENIMDESTINATION Vi älskar denim. Här sh…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are JACK & JONES Fashion's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: JACK & JONES Fashion runs a light set with one background colour (#ECECEC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #7494B4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.