The blog
Guides on App Store screenshots, ASO, and shipping indie apps.
App Free Trial Length 2026: 3 vs 7 vs 14 Day Real Data
80% of trials decide on Day 0. Longer trials cancel MORE (51% at 30 days vs 26% at 3 days). The 2026 data on free trial length, conversion, and category fit.
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Google Play Data Safety Form 2026: How to Avoid Rejection
The #1 cause of Play Store rejection. 14 data categories, the SDK declarations indies forget, exact workflow to fill it correctly the first time.
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Google Play Console Setup 2026: Zero to First Release
Every step from $25 enrollment to live Play Store listing. The 14-day Closed Testing rule, Android 16 SDK requirement, Data Safety form, and AAB-only uploads.
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AppMockUp vs LaunchShots: 2026 Honest Comparison
Both free, both no signup, both no watermarks. AppMockUp's polished templates vs LaunchShots' broader toolkit. Games support, localization, and the real overlap.
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Figma Templates vs LaunchShots Editor: 2026 Honest Comparison
Figma's 500+ templates give design control. LaunchShots gives speed (6-12x faster). Real time math, the 2026 dimension change problem, and which one fits you.
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AppLaunchpad vs LaunchShots: Honest 2026 Comparison
AppLaunchpad ($29/mo, 1000+ templates) vs LaunchShots (free, no signup). Pricing, features, when to pick each — and what neither tool can do for you.
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App Store Rejection Appeals: How to Win in 2026
Your app got rejected. The 3 paths forward, the exact Resolution Center structure that wins, when to escalate to the App Review Board, and what never works.
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App Subscription Pricing 2026: $4.99 vs $9.99 vs $19.99 Math
Higher-priced apps convert better in 2026 (2.8% vs 1.4%). The data behind $4.99 vs $9.99 vs $19.99, the .99 effect, annual plans, and the 3-tier framework.
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W-8BEN for Indie Developers: How to Avoid 30% Withholding (2026)
Apple withholds 30% from non-US devs without W-8BEN. Most treaty countries qualify for 0%. Every field, every common mistake, every country-specific rate.
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